RJR effectively co-opts the interests of the non-smokers and makes their position look more appeals by its broad acceptance and support of any number of interests and individuals. As the advertisements effectively link a free and open society to smoking

RJR cleverly makes smoking a right that all Americans can and should stand behind. Second

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *